Rama Al Jayyousi

Resident Fellow

Areas of Expertise 


  • Strategic Communication
  • Public Opinion Studies
  • Digital Marketing 



MSc International Marketing Management, Leeds, UK, 2000

BA(Hons) Marketing, Media & Cultural Studies, Liverpool, UK, 1998

Digital Marketing Diploma, Dubai, UAE, 2014.




Resident of the UAE since 1978, Rama graduated from Liverpool, UK in 1998 with a double major in Marketing, Media & Cultural studies and continued her post graduate education in 1999 from Leeds University, UK with an MSc in International Marketing Management.

Rama pursued her client servicing career in advertising for 5 years working with an array of local and international consumer and B2b brands.  Her last post at Memac Ogilvy & Mather led her to join the Brand team of Panadol at Glaxo Smith Kline working on medical marketing campaigns on project basis.

Rama then pursued her entrepreneurial passion with a couple of business ventures along with providing consultancy services for small businesses.  She completed her Digital Marketing Diploma in 2014.

Rama joined Bhuth in 2008 as a bilingual media researcher working on several flagship projects for the company, and played key role in communication, project planning, business processes and training. 

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